The Meritage Association was formed in 1988 by a small group of Napa Valley, California vintners to offer a way to denote wines that do not meet the 75% minimum grape labeled wines. Interest grew in creating Bordeaux-style wines, their blended nature failed to qualify for varietal status. In 1988, the association hosted a contest to conceive a proprietary name for these wines, receiving over 6,000 submissions. "Meritage", —a combination of merit and heritage, was selected and its coiner awarded two bottles of the first ten vintages of every wine licensed to use the brand. In May 2009, The Meritage Association announced that it has changed its name to The Meritage Alliance.
A red Meritage must be made from a blend of at least two or more of the following varieties: Cabernet Sauvignon, Merlot, Cabernet Franc, Malbec, Petit Verdot or Carmenère, with no varietal comprising more than 90% of the blend.
A white Meritage must be made from a blend of at least two or more of the following varieties: Sauvignon Blanc, Sémillon or Muscadelle du Bordelais, with no varietal comprising more than 90% of the blend.
Although many people, including many wine experts, have a tendency to Frenchify the word "Meritage" by pronouncing its last syllable with a "zh" sound, as in "garage," the Meritage Alliance specifically states that the word should be pronounced to rhyme with "heritage."
Although many people, including many wine experts, have a tendency to Frenchify the word "Meritage" by pronouncing its last syllable with a "zh" sound, as in "garage," the Meritage Alliance specifically states that the word should be pronounced to rhyme with "heritage."
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